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Pay Per Click (PPC) Search Engine Advertising
Top Web's eMarketing Groups Pay Per Click search engine advertising
service gives you quick, effective and flexible visibility on the Worlds leading
pay per click search engines and directories. We can help you harness the paid search providers
to promote your products and services, support and enhance your on line
marketing campaigns.
We perform a Keyword phrase research, to identify the
search terms which will provide the required quality and quantity of traffic,
and reflect the different stages in your visitor's buying cycles. Then, we
write the titles and descriptions for each key phrase to be
targeted and implement deep linking between the ads and the landing pages on
your site. We'll produce a range of creative executions, based on our research
as well as any offline promotions you may be running to maximize conversion rates. We set up a
visitor tracking system to
monitor incoming visitors. IP addresses Phone numbers and email addresses where possible.
Top Web eMarketing takes the complexity out of local Internet advertising. We put together everything local and regional businesses need to be successful on the internet.
Search sites such as Google, Yahoo!, MSN and Internet yellow-page sites (like Superpages.com) offer one of today’s most affordable and effective advertising opportunities. And they are the ideal way to geographically target local consumers. Just look at the facts: There were 6.8 BILLION searches done in June 20061. 43% of search engine users are seeking a local merchant to buy something offline and 54% of search users have substituted Internet/search for the
phone book2.
When consumers are looking for products or services from a local business, the chances are good that their search begins or ends on the Internet. So, why don’t more businesses advertise where local consumers are looking? Because managing local search advertising campaigns can be extremely complex and time-consuming.
When a local consumer clicks on an ad and goes to the Web site, we can track precisely how the consumer explores the site. Our clients can see first-hand which products or offers are attracting consumer attention, and whether the Web site is effectively designed to generate leads. Top Web eMarketing can also monitor and track when consumers who have clicked on an ad contact the local business by email or telephone, or print an offer coupon from the site. And
we can record prospects calls to your business to ensure telephone inquiries are handled effectively.
Because Top Web eMarketing takes care of all the details, our clients can spend more time satisfying local customers and less time finding them.
Once your campaign is underway, our group of search engine marketing
experts will manage your activities and results. We don't rely 100% on software like many
companies do. Everything is managed by software, by hand and by our experts.
The Benefits
Top Web SEO eMarketing Group adds value at every stage of your pay per click advertising
campaign offering a level of expertise and resources that few companies do
- Be where 98% of consumers search
- Precisely target local buyers
- Attract customers and track their activities
- Convert online shoppers into offline buyers
What's the next step
For more information about Top Web's pay per click advertising campaign,
either eMail or call us at 877 533.3546.
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